Configure DataXu Report

Here's How to Get Data from DataXu into Bionic for Agencies.

Integration with DataXu will enable you to automate the delivery of your performance data into Bionic.

Refer to Learn About Integrating Your Performance Data for the complete list of steps to complete your integration set up.

For all integrations, you will first need to Define Your Integration.

In this help article, we'll cover the steps on how to configure your DataXu Report in your DataXu  account for integration with Bionic:

  1. Notify Bionic Customer Support
  2. Set Up DataXu Report

Notify Bionic Customer Support

It is unknown whether DataXu is able to deliver scheduled reports. However, you are able to download results and email for automated processing.

If you opt to automate the reporting delivery, Bionic Customer Support will need to create an email address for your reports to be delivered to.

Here is what we need to get the process started:

  1. In DataXu, find your Account Number. This will be the account number for your company's instance of DataXu, not a specific Client number.
  2. Send the Account Number via email to support@bionic-ads.com or your CSM.
  3. Bionic Customer Support will complete the set up of the email address and notify you. The email address will in a format similar to: 
    *******@marketing-performance-monitoring.com

Set Up DataXu Report

Here is what you will need to include in the DataXu report.

  1. In DataXu, create a report.
  2. Name the report clearly, such as Bionic Daily Performance Results.
  3. Add the following fields (Choose only the KPIs you want to report):
    • Date (recorded)
    • Campaign UID
    • Campaign
    • Spend
    • Impressions
    • Clicks
    • Actions - Last View
  4. Filter to Yesterday.
  5. If you are able to schedule a report, you can set it up to deliver to the email address provided. If not, you can download in a CSV format to manually upload to Bionic.

TIP: If you need to backfill data, you can send a one-time report that includes data from a date range that represents the time period you want to include.

Here is how data will map from DataXu to Bionic:

DataXu Field Bionic Field Notes
Date (recorded)

Date

Date of results
Campaign UID Source Campaign ID Used for mapping to Source ID
Campaign -- Used for mapping to Bionic Placement ID <BA:ID>
Spend Net Media Cost See Net Media Cost Actuals Based on Cost Method
Impressions Impressions  
Clicks Clicks  
Actions - Last View Actions  

Next Steps