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Integrate with LinkedIn

Here's How to Get Data from LinkedIn into Bionic for Agencies.

The integration with LinkedIn will enable you to connect with LinkedIn via an API to automate the connection process and data delivery.

In this help article, we'll cover the steps on how to connect LinkedIn:

  1. Setup LinkedIn Integration

Setup LinkedIn Integration

The connection to LinkedIn is completed during the integration setup process. LinkedIn requires a separate connection for each advertiser account (think of each as a unique account number), so a separate integration must be created for each one.
 

If you have an advertiser in Bionic with sub-advertisers, only one LinkedIn integration is needed for all of them, provided they all use the same LinkedIn account. 

  1. Go to your Administration section.
  2. Select the Integrations Tab.
  3. Click on the Add Integration Button.
  4. Select LinkedIn.
  5. Press Next.
  6. Press Connect.
    NOTE: Some authorization screens may reference Supermetrics, which powers the integration used by Bionic.
  7. Follow the login prompt for LinkedIn.
  8. Select the Advertiser Account to tie the connection with.
  9. Enter an Integration Name. (NOTE: This should be named clearly to define which advertiser account it is related to.)
  10. Select the appropriate Available To permission: Select All Advertisers if this integration will be used for more than one advertiser or Select a Specific Advertiser if ONLY THIS advertiser will use this integration.
  11. Press Add Integration.

A screenshot of how to access the Administration page.

A screenshot of the Add Integration button in the Integrations Tab of the Administration page.

linkedin-step1-add-integration-annotated
linkedin-step2-connect-integration-annotated

linkedin-step3-authorize-integration-annotated

Here is how data will map from LinkedIn to Bionic:

LinkedIn Field Bionic Field Notes
Start Date (In UTC)

Date

 Date of results
Start Date (in UTC time zone)

Date

 Date of results
DATE

Date

 Date of results
DATE (UTC time zone)

Date

 Date of results
CAMPAIGN Id Source ID Used for mapping 
CAMPAIGN Name Source Name Used for mapping to Bionic Placement ID <BA:ID>
TOTAL SPENT Net Media Cost See Net Media Cost Actuals Based on Cost Method
IMPRESSIONS Impressions KPI
TOTAL CLICKS Clicks KPI 
CLICKS Clicks KPI
SOCIAL ACTIONS Interactions KPI
LEAD COUNT Leads KPI
Likes Likes KPI