Get to Know Advertiser Media Investment Dashboard

Here's What to Know About the Media Investment Dashboard in Bionic for Advertisers.

Once you are logged into the Bionic for Advertisers platform, you will immediately have access to campaigns your agency teams have shared with you.  You can dive into look at specific teams or campaigns, or use the dashboard to access key insights instantly.

In this article, we'll cover:

1. Analyze Your Media Investment
2. Authorize Budgets
3. Monitor Campaign Performance
4. Navigate the Dashboard

Analyze Your Media Investment

Located on your dashboard is an Analyze section that offers quick links to review certain data:

1. What's running this week? - Stay on top what's running this week with media schedules. Learn more here:
2. See Advertising Flowchart - Get a flowchart view of all your campaigns. See what's on the calendar, plan details, and more.
3. Analyze media investment patterns - Understand how you are spending your advertising budgets with allocation charts that will break out costs across your agency teams, campaigns, vendors, channels, any many other options. 
4. Download media investment data - Export campaign data into a single file. Learn how to download your media investment data

Authorize Budgets

Located on your dashboard is an Approve section that provides a quick link to approve media plans submitted by your agencies:

1. N campaign with budgets to approve - Quick access to campaigns awaiting budget approval.

Monitor Campaign Performance

Located on your dashboard is a Monitor section that provides a quick link to see your campaigns performance:

1. See Campaign Performance - Monitor how your campaigns are performing, what's working, and what's not.

Navigate the Platform

In addition to those dashboard sections provided, are tabs to help you navigate the platform:

1. Agency Teams - Access all of the agency teams you are working with, get a high level overview of budgets and statuses, and drill down deeper to get to the details.
2. Campaigns - Get a complete listing of all of the campaigns with an overview of budgets and statuses. 
3. Schedules - Access plan schedules and customize schedule views
4. Flowchart - Access customizable flowchart views across all of your campaigns.
5. Allocations - See how and where your investments are being spent.
6. Performance - Monitor how your campaigns are performing.