--- title: Standard vs. Premium Programs description: Here is the difference between standard advertising programs and premium advertising programs in the Bionic catalog. --- [Skip to content](https://help.bionic-ads.com/knowledge/standard-vs-premium-programs#main-content) [![Bionic-Logo-184x60-white.png\]](https://help.bionic-ads.com/hs-fs/hubfs/Bionic-Logo-184x60-white.png?height=40&name=Bionic-Logo-184x60-white.png)](https://help.bionic-ads.com/knowledge?hsLang=en) Open main navigation Close main navigation - [Go to Bionic Website](https://www.bionic-ads.com/) [Go to Bionic Website](https://www.bionic-ads.com/) Hello. How can we help you? - There are no suggestions because the search field is empty. 1. [Bionic Knowledge Base](https://help.bionic-ads.com/knowledge?hsLang=en) 2. [Bionic for Ad Sales](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en) 3. [Manage Your Programs](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#manage-your-programs) # Standard vs. Premium Programs ## Here is the difference between standard advertising programs and premium advertising programs in the Bionic catalog. You can upgrade your advertising programs to premium status to gain more visibility in media planning and media buying. Bionic includes an ever-growing directory of more than 50,000 advertising programs. It's hard to stand out from the crowd. ### Stand Out with Premium Listings While standard are completely free, as an ad sales professional, you can opt to upgrade your program listings to Premium. Only Premium listings are shown by default as recommendations when media planners research media. **Note:** Premium listings are 20x more likely to be seen in advertising media searches. ### [![Screenshot of the "Research" tab in Bionic for Agencies. Premium programs are being shown.](https://help.bionic-ads.com/hubfs/image-png-May-24-2023-09-56-29-9572-PM.png)](https://help.bionic-ads.com/hubfs/Knowledge%20Base%20Screenshots/Standard%20vs%20Premium%20Programs/Premium%20from%20Planner.png?hsLang=en) ### Learn More About Premium - To learn more about Premium listings, visit the [Bionic Premium product page](https://www.bionic-ads.com/premium/). - To learn more about your listings and how to upgrade, see [Manage Your Advertising Programs](https://help.bionic-ads.com/knowledge/manage-your-advertising-programs?hsLang=en#Upgrade). ### Previous Step: - [Fix Problems with Programs](https://help.bionic-ads.com/knowledge/fix-problems-with-programs?hsLang=en) - [Bionic for Agencies](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#main-content) - [Introduction to Bionic](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#introduction-to-bionic) - [Manage Your Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-your-advertisers) - [Manage Your Campaigns](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-your-campaigns) - [Create Perfect Media Plans](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#create-perfect-media-plans) - [Manage Your Ads](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-your-ads) - [Manage Your Vendor Database](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-your-vendor-database) - [Automate RFP Workflow](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#automate-rfp-workflow) - [Create Beautiful Flowcharts](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#create-beautiful-flowcharts) - [Share Campaigns With Your Client Teams](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#share-campaigns-with-your-client-teams) - [Report DEI Scorecard](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#report-dei-scorecard) - [Send Electronic Insertion Orders](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#send-electronic-insertion-orders) - [Manage Media Tasks](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-media-tasks) - [Deliver Flawless Naming Conventions](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#deliver-flawless-naming-conventions) - [Automate Ad Server Trafficking](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#automate-ad-server-trafficking) - [Integrate Performance Data](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#integrate-performance-data) - [Monitor Plan Schedules](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#monitor-plan-schedules) - [Monitor Ad Spot Delivery](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#monitor-ad-spot-delivery) - [Monitor Ad Delivery Pacing](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#monitor-ad-delivery-pacing) - [Automate Reporting](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#automate-reporting) - [Deliver Perfect Client Dashboards](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#deliver-perfect-client-dashboards) - [Reconcile Vendor Bills](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#reconcile-vendor-bills) - [Generate Tracking URLs](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#generate-tracking-urls) - [Integrate Your Accounting](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#integrate-your-accounting) - [Administer Your Account](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#administer-your-account) - [Integrate Your Bionic Data](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#integrate-your-bionic-data) - [Customize Bionic for Agencies](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#customize-bionic-for-agencies) - [Troubleshoot Bionic for Agencies](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#troubleshoot-bionic-for-agencies) - [FAQ - Frequently Asked Questions](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#faq-frequently-asked-questions) - [Bionic for Ad Sales](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#main-content) - [Get Started](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#get-started) - [Respond to an RFP](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#respond-to-an-rfp) - [Manage Your Programs](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#manage-your-programs) - [Manage Ad Sales Users](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#manage-ad-sales-users) - [Handle Orders](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#handle-orders) - [Understand Program Performance](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#understand-program-performance) - [Benchmark Your Performance](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#benchmark-your-performance) - [Handle Sales Leads](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#handle-sales-leads) - [Troubleshoot Bionic for Ad Sales](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#troubleshoot-bionic-for-ad-sales) - [Bionic for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#main-content) - [Introduction to Bionic for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#introduction-to-bionic-for-advertisers) - [Manage Agency Teams](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#manage-agency-teams) - [Manage Campaign for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#manage-campaign-for-advertisers) - [Build Advertiser Flowcharts](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#build-advertiser-flowcharts) - [Monitor Schedules for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#monitor-schedules-for-advertisers) - [Monitor Media Investment Patterns](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#monitor-media-investment-patterns) - [Monitor Performance for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#monitor-performance-for-advertisers) [![Bionic Logo](https://help.bionic-ads.com/hs-fs/hubfs/Bionic-Logo-160x52.png?width=73&height=24&name=Bionic-Logo-160x52.png "Bionic Logo")](https://www.bionic-ads.com/) Bionic Help Center Copyright © 2025, Bionic Advertising Systems