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Upload XML Files

Here's how to upload XML files into Bionic for Ad Sales

Table of Contents

  1. Export Proposal From Another Platform
    1. Strata
    2. Tapscan
  2. Importing to Bionic
  3. Clean Up
    1. Batch Edit
    2. KPI's
  4. Submit Proposal

Bionic supports Proposal XML imports from broadcast platforms including Strata and Nielsen Tapscan. Supported buy types include Spot Cable, TV, and Radio, all using the standard Proposal XML schema.  For other broadcast-related import types, For assistance with other broadcast-related import types, contact Contact Bionic Customer Support for more information.

Note: This import uploads all details required by the media planner. If any data is missing or your upload does not work, please contact Bionic Customer Support as it is our goal to support a variety of upload options as needed.

Export Proposals From Another Platform

When exporting data to import to Bionic, the following output is required from the source platform:

  • Proposal XML file format – Export your data as an XML file. This is a dedicated export option available in most supported platforms.
  • Be sure that the XML file export includes at least one spot per daypart. If spots are not included, the file will not upload.
  • If available, the following options should be selected when prompted for export options:
    • Export IMPs (Avg Aud)
    • Export Nielsen call letters
    • Use Schedule Spot Dates
    • Export Rtgs (Ratings)

Once the export is completed and saved to your computer, you can log into Bionic to import the file.

Note:  If you have an alternative file format or buy type not currently supported, please send the file to Bionic Customer Support so that we may work with you to support it going forward.

Strata Export

  1. In ePort, put a check in the box next to the plan you wish to export
  2. From the "What do you want to do?" dropdown, select Export to XML
    Screenshot of ePort system, in the "inbox" tab. A check has been placed next to an order.
    Screenshot of ePort software. The dropdown box on the far right has been focused and expanded. "Export to XML" has been highlighted.

Nielsen Tapscan

Export a Proposal XML in Tapscan

Importing To Bionic

  1. Log in to Bionic for Ad Sales
  2. Go to your Proposals
  3. Click on the Line Items tab
  4. Press the Upload button.
  5. Use the Choose File button to select the file from your computer.
  6. Press Upload when complete.

Screenshot of the Line Items tab. The "Line Items" tab and "Upload" button have been highlighted.

Screenshot of the Line Items tab. The "Upload Line Items" pop-up is being displayed on the screen.

Note: You can also upload a Proposal XML file using the Add Document button on the Overview tab. When a Proposal XML file is uploaded there, Bionic automatically imports the line items into the proposal in addition to attaching the file.

Confirmation

Bionic will confirm once the upload is complete and will update the proposal details to reflect the uploaded data:

Screenshot of the Line Items tab, now filled with the data from the XML upload.

Note: Flighting, week/dayparting, rates, spots, zones, and other scheduling details will be imported from the uploaded file.

Note: Your company will be identified as the vendor for any Programs uploaded.

Tip: After an upload, we recommend Publishing your uploaded programs.

Clean Up

There will be 1 blank placement automatically included in your proposal. You can easily delete it.
Click on the menu for the extra line (shown below), and select Delete Placement.

Screenshot of Line Items tab. An arrow next to Line 1 has been clicked. The line items menu has popped up. "Delete Placement" has been highlighted.

 


Batch Edit

If you need to make any adjustments to your proposal, you can manually enter details or use the Batch Edit Capabilities.

KPI's

Some agencies may also request you to add additional KPIs, which can be found if you scroll to the far right side of the plan.

Note: You will not see the KPI section unless the agency has enabled it.

Tip: Learn more about Entering KPI's

Screenshot of the KPI's section in the Line Items Tab

Submit Proposal

You can now finalize and Submit Your Proposal.

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