---
title: Generate Tracking URLs
description: Here's How to Generate Tracking URLs in Bionic for Agencies.
---

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3. [Generate Tracking URLs](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#generate-tracking-urls)

# Generate Tracking URLs

## Here's How to Generate Tracking URLs in Bionic for Agencies.

**Learn in Bionic Academy:** [Generate Tracking URLs](https://academy.bionic-ads.com/app/courses/a3d710f2-d180-49e7-ae46-f26db3f66ec1)

Bionic can automate the process of building your tracking URLs (UTMs). You use the Bionic default nomenclature, or create custom patterns to match the nomenclature(s) you currently use. Bionic also enables flexibility to control which pattern to use on a client-by-client basis, or even campaign-by-campaign.

In this article, we'll cover:

1. [Generate Tracking URLs](https://help.bionic-ads.com/knowledge/generate-tracking-urls#GenerateTrackingURL)
2. [Customize Tracking URL Patterns](https://help.bionic-ads.com/knowledge/generate-tracking-urls#CustomizeTrackingURLPatterns)
3. [Define Patterns for Clients](https://help.bionic-ads.com/knowledge/generate-tracking-urls#DefinePatternsforClients)
4. [Define Patterns for Campaigns](https://help.bionic-ads.com/knowledge/generate-tracking-urls#DefinePatternsforCampaigns)
5. [Share the Tracking URL to Others](https://help.bionic-ads.com/knowledge/generate-tracking-urls#ShareTrackingURLWithOthers)

### Generate Tracking URL

Bionic will generate a Tracking URL automatically when you enter a Landing Page URL. This is the process you will use regardless of whether you are using custom Tracking URLs or the default.

1. In the Media Plan, go to the **placement line item** you want to generate a Tracking URL for.
2. In the Landing Page URL column, enter the **Landing Page URL**. 
3. Bionic will automatically **generate a Tracking URL**.

CAUTION: URLs in the Landing page URL should begin with 'http://' or 'https://' and end with '/'.

![A screenshot of a media plan, highlighting how to generate a tracking URL for a placement.](https://help.bionic-ads.com/hs-fs/hubfs/Knowledge%20Base%20Screenshots/Bionic%20for%20Agencies/Generate%20Tracking%20URLs/generate.png?width=688&height=202&name=generate.png)

NOTE: The Tracking URL field cannot be edited.

### Customize Tracking URL Patterns

 If you would like to use a customized nomenclature, you are able to set up as many custom tracking URLs as you need. Here is how to customize Tracking URL Patterns:

1. Learn how to create a custom pattern here: [Manage Tracking URLs](https://help.bionic-ads.com/knowledge/manage-tracking-urls?hsLang=en).
2. Once you have completed the set up of your custom Tracking URL patterns, continue to the next steps to define which patterns to use for each client and campaign.

### Define Patterns for Clients

 As part of your Advertiser settings, you can define which Tracking URL default pattern to use. This selection will automatically carry into new campaigns you create for this advertiser.

Here is how to define tracking URL patterns for an Advertiser:

1. In an Advertiser, go to the **Settings Tab**.
2. Click on the **Integrations section**.
3. Use the Tracking URL Pattern dropdown to select a **Tracking URL Pattern**.

![A screenshot of the settings tab for an advertiser highlighting the Tracking URL selections.](https://help.bionic-ads.com/hs-fs/hubfs/Knowledge%20Base%20Screenshots/Bionic%20for%20Agencies/Generate%20Tracking%20URLs/define-clients.png?width=688&height=541&name=define-clients.png)

 

### Define Patterns for Campaigns

 As part of your Campaign settings, you can define which Tracking URL default pattern to use. This selection will automatically carry into new campaigns you create for this advertiser.

Here's how to define tracking URL patterns for a Campaign.

1. In a Campaign, go to the **Settings Tab**.
2. Click on the **Integrations section**.
3. Use the Tracking URL Pattern dropdown to select a **Tracking URL Pattern**.

![A screenshot of the settings tab for a campaign highlighting the Tracking URL selections.](https://help.bionic-ads.com/hs-fs/hubfs/Knowledge%20Base%20Screenshots/Bionic%20for%20Agencies/Generate%20Tracking%20URLs/define-camp.png?width=688&height=450&name=define-camp.png)

### Share Tracking URL With Others

Once your tracking URLs are added to your media plan exporting them for another platform is simple. 

1. Click **Export** in the top right corner of any Campaign. 
2. Check the box for **Tracking URLs.**
3. Press **Export.**

![A screenshot of the export dialog in a campaign.](https://help.bionic-ads.com/hs-fs/hubfs/Knowledge%20Base%20Screenshots/Bionic%20for%20Agencies/Generate%20Tracking%20URLs/share.png?width=688&height=338&name=share.png)

#### Next Steps

- [Manage Tracking URLs](https://help.bionic-ads.com/knowledge/manage-tracking-urls?hsLang=en)

- [Bionic for Agencies](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#main-content)
  
  
  
  
  
    - [Introduction to Bionic](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#introduction-to-bionic)
    - [Manage Your Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-your-advertisers)
    - [Manage Your Campaigns](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-your-campaigns)
    - [Create Perfect Media Plans](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#create-perfect-media-plans)
    - [Manage Your Ads](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-your-ads)
    - [Manage Your Vendor Database](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-your-vendor-database)
    - [Automate RFP Workflow](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#automate-rfp-workflow)
    - [Create Beautiful Flowcharts](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#create-beautiful-flowcharts)
    - [Share Campaigns With Your Client Teams](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#share-campaigns-with-your-client-teams)
    - [Report DEI Scorecard](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#report-dei-scorecard)
    - [Send Electronic Insertion Orders](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#send-electronic-insertion-orders)
    - [Manage Media Tasks](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#manage-media-tasks)
    - [Deliver Flawless Naming Conventions](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#deliver-flawless-naming-conventions)
    - [Automate Ad Server Trafficking](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#automate-ad-server-trafficking)
    - [Integrate Performance Data](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#integrate-performance-data)
    - [Monitor Plan Schedules](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#monitor-plan-schedules)
    - [Monitor Ad Spot Delivery](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#monitor-ad-spot-delivery)
    - [Monitor Ad Delivery Pacing](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#monitor-ad-delivery-pacing)
    - [Automate Reporting](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#automate-reporting)
    - [Deliver Perfect Client Dashboards](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#deliver-perfect-client-dashboards)
    - [Reconcile Vendor Bills](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#reconcile-vendor-bills)
    - [Generate Tracking URLs](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#generate-tracking-urls)
    - [Integrate Your Accounting](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#integrate-your-accounting)
    - [Administer Your Account](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#administer-your-account)
    - [Integrate Your Bionic Data](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#integrate-your-bionic-data)
    - [Customize Bionic for Agencies](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#customize-bionic-for-agencies)
    - [Troubleshoot Bionic for Agencies](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#troubleshoot-bionic-for-agencies)
    - [FAQ - Frequently Asked Questions](https://help.bionic-ads.com/knowledge/bionic-for-agencies?hsLang=en#faq-frequently-asked-questions)
- [Bionic for Ad Sales](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#main-content)
  
  
  
  
  
    - [Get Started](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#get-started)
    - [Respond to an RFP](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#respond-to-an-rfp)
    - [Manage Your Programs](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#manage-your-programs)
    - [Manage Ad Sales Users](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#manage-ad-sales-users)
    - [Handle Orders](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#handle-orders)
    - [Understand Program Performance](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#understand-program-performance)
    - [Benchmark Your Performance](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#benchmark-your-performance)
    - [Handle Sales Leads](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#handle-sales-leads)
    - [Troubleshoot Bionic for Ad Sales](https://help.bionic-ads.com/knowledge/bionic-for-ad-sales?hsLang=en#troubleshoot-bionic-for-ad-sales)
- [Bionic for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#main-content)
  
  
  
  
  
    - [Introduction to Bionic for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#introduction-to-bionic-for-advertisers)
    - [Manage Agency Teams](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#manage-agency-teams)
    - [Manage Campaign for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#manage-campaign-for-advertisers)
    - [Build Advertiser Flowcharts](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#build-advertiser-flowcharts)
    - [Monitor Schedules for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#monitor-schedules-for-advertisers)
    - [Monitor Media Investment Patterns](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#monitor-media-investment-patterns)
    - [Monitor Performance for Advertisers](https://help.bionic-ads.com/knowledge/bionic-for-advertisers?hsLang=en#monitor-performance-for-advertisers)

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