Use Any Currency in Your Media Plan

Bionic enables you to use any currency in your media plans and automatically handles currency exchanges.

With Bionic for Agencies, you can create media plans in virtually any monetary currency. In fact, you can use more than one currency within a media plan. Bionic automatically handles the currency exchanges.

In this article, we'll cover: 

  1. Set Advertiser Currency
  2. Set Campaign Currency
  3. Set Line Item Currency
  4. Handle Currency Exchanges
  5. List of Supported Currencies

Set Advertiser Currency

If your client operates in a currency that is different from your default currency, you can streamline their media planning by configuring their default currency. Every subsequent media plan you create for them will default to this currency.

To set you client's default currency, see Set Advertiser Default Currency.

Set Campaign Currency

If you have a media plan in a different currency than the advertiser default, you can configure this in the campaign settings. See Set Campaign Default Currency

Set Line Item Currency

The currency of the line items in your media plan can vary from your campaign currency.

To enable this feature, you must first enable this feature. See Allow/Disallow Multiple Currencies in a Media Plan.

Once enabled, you can set each line item's currency in the media plan rate section.

Handle Currency Exchanges

Bionic automatically handles currency exchanges for you. Your finance department will appreciate that Bionic currency exchange methodology complies with FASB and ISA accounting guidelines, it will satisfy even the most demanding financial auditors.

Exchange rates are sourced from Open Exchange Rates. Exchange rate are updated daily at midnight US eastern time.

For more information on the accounting rules we follow, see:

FASB (U.S. GAAP) – ASC 830 “Foreign Currency Matters”

ISA / IFRS (IAS 21 “The Effects of Changes in Foreign Exchange Rates”)

List of Supported Currencies

Here is a list of the monetary currencies that Bionic currently supports:

  • United Arab Emirates Dirham (AED)
  • Argentine Peso (ARS)
  • Australian Dollar (AUD)
  • Bulgarian Lev (BGN)
  • Brunei Dollar (BND)
  • Brazilian Real (BRL)
  • Canadian Dollar (CAD)
  • Swiss Franc (CHF)
  • Chilean Peso (CLP)
  • Chinese Renminbi Yuan (CNY)
  • Colombian Peso (COP)
  • Czech Republic Koruna (CZK)
  • Danish Krone (DKK)
  • Dominican Peso (DOP)
  • Algerian Dinar (DZD)
  • Egyptian Pound (EGP)
  • Euro (EUR)
  • British Pounds Sterling (GBP)
  • Georgian Lari (GEL)
  • Ghanaian Cedi (GHS)
  • Guatemalan Quetzal (GTQ)
  • Hong Kong Dollar (HKD)
  • Croatian Kuna (HRK)
  • Hungarian Forint (HUF)
  • Indonesian Rupiah (IDR)
  • Israeli New Shekel (ILS)
  • Indian Rupee (INR)
  • Iraqi Dinar (IQD)
  • Iranian Rial (IRR)
  • Icelandic Króna (ISK)
  • Jamaican Dollar (JMD)
  • Japanese Yen (JPY)
  • Kenyan Shilling (KES)
  • Cambodian Riel (KHR)
  • South Korean Won (KRW)
  • Sri Lankan Rupee (LKR)
  • Moroccan Dirham (MAD)
  • Mexican Peso (MXN)
  • Malaysian Ringgit (MYR)
  • Mozambican Metical (MZN)
  • Nigerian Naira (NGN)
  • Norwegian Krone (NOK)
  • New Zealand Dollar (NZD)
  • Peruvian Sol (PEN)
  • Philippine Peso (PHP)
  • Pakistani Rupee (PKR)
  • Polish Zloty (PLN)
  • Qatari Rial (QAR)
  • Romanian Leu (RON)
  • Russian Ruble (RUB)
  • Saudi Riyal (SAR)
  • Swedish Krona (SEK)
  • Singapore Dollar (SGD)
  • Thai Baht (THB)
  • Tajikistani Somoni (TJS)
  • Tunisian Dinar (TND)
  • Turkish Lira (TRY)
  • Trinidad and Tobago Dollar (TTD)
  • New Taiwan Dollar (TWD)
  • Tanzanian Shilling (TZS)
  • US Dollar (USD)
  • Vietnamese Dong (VND)
  • East Caribbean Dollar (XCD)
  • CFA Franc BCEAO (XOF)
  • South African Rand (ZAR)
  • Zambian Kwacha (ZMW)

Need Another Currency?

Do you need to use a currency not on the list above? Contact customer support
to request it be added.