Manage Agency Teams
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      Manage Agency Teams For Advertisers

      Here's How to Manage Agency Teams in Bionic for Advertisers.

      Bionic for Advertisers is intended to connect you with all of the agencies you work with, providing you with everything from high-level to detailed insights around the who, what, where when, how, and how much, of your media investments. 

      Agency Teams represent the agencies you work with (external and/or in-house) broken out as teams based on how they have structured your account in Bionic. 

      Table of Contents

      1. Understand Agency Teams
      2. Manage Agency Team Views
      3. Analyze Data for Agency Teams

      Understand Agency Teams

      Agency Teams represent the agencies you work with based on how they have structured your account. 

      For example if they approach your account by product line,  your agency team structure might look like:

      • XYZ Agency: Acme Company (this would be the top level representing the whole company)
      • XYZ Agency: Widgets (this would be a team representing just the Widget product line)
      • XYZ Agency: Gadgets (this would be a team representing just the Gadgets product line)

      For other cases, it may be regional, divisional, or any other type of breakout.  Or, it may just have a top level.

      Here's how to view your Agency Teams:

      1. From the home page, click on Agency Teams tab.

      A screenshot of the Bionic for Advertisers home page.

      Here is a detailed explanation of the columns represented on this page:

      Name - The Agency Team is made up based on this structure: <Agency Name>: <Advertiser Name>.  A star next to name indicates you are following this Agency Team.

      Bionic ID - An internal unique ID representing this relationship.

      Agency - The name of the Agency this team is under.

      Parent Agency Team - If the agency has structured your account, it will display the name of the parent of this Agency Team.  Data can be rolled up to Parent teams.  If you do not have access to the Parent Agency Team, or there is no parent, nothing will display.

      # Campaigns - This will indicate the number of campaigns the agency has shared with your company.

      Budget - Total campaign budget across all campaigns.

      Pending Approval - The total value of budgets awaiting approval.

      Approval - The total value of budgets already approved.

      Planned - The total amount included in media plans.

      % Planned - Percentage of Budget included in media plans.

      A scerenshot of the Agency Teams tab in Bionic for Advertisers.

      Manage Agency Team Views

      The Agency Teams tab provides a number of options to make managing your teams easier such as filtering and sorting your view and renaming your Agency Team names.

      Learn more here: Manage Agency Team Views.

      Analyze Data for Agency Teams

      There may be instances when you don't want to see data for ALL of your Agency Teams, but would rather focus on a specific team or across teams for a single agency.  You are able to drill down to the desired level to filter your data views.

      Learn more here: Analyze Data for an Agency Team.