Manage Custom Cost Columns

Here’s how to manage your custom cost columns related to agency compensation, delivery, and production costs in Bionic for Agencies.

Bionic allows you to track itemized advertising costs related to Agency Compensation, Delivery, and Production costs. By providing the ability to represent the itemized costs, you have the ability to track and report with a level of transparency necessary for your organization and clients.

Once added, these itemized advertising costs can be set as default costs to be carried through to campaigns for an Advertiser. These costs can also be set for individual campaigns to represent the costs you need to track as well as be customized for any individual line items in a media plan by changing rates or excluding rates that are not applicable.

In this help article, we’ll cover how to:

1. Access Your Organization’s Custom Costs
2. Understand Custom Costs
3. Filter and Sort the Cost Columns Table
4. Search the Cost Columns Table
5. Add Agency Compensation, Delivery and Production Costs
6. Update Costs
7. Reactivate Costs
8. Deactivate Costs
9. Delete Costs

Access Your Organization’s Custom Costs

Here is how to get to the Cost Columns tab to manage your itemized advertising costs:

1. Click on Your Company Name in the Upper Right Corner.
2. Click on Administration.
3. Click on the Cost Columns tab to manage your organization’s itemized advertising costs.

Understand Custom Costs

All costs listed in this table represent itemized advertising costs specified down to the type of costs: Agency Compensation, Delivery, and Production. These costs, when included in a media plan will represent the itemized advertising costs to give you a complete picture when tracking and reporting.

When in a media plan, these itemized costs will also be included when exporting out a Media Plan, Authorization and Allocation Charts. These costs will also be available as Display Values in the Flowchart. Summarized Costs will be presented in the PowerPoint presentation as well.

Each cost has the following attributes:

• Cost Name – The name of the itemized cost.
• Status – Active vs. Inactive
• Campaigns – How many campaigns the custom cost is included in.
• Type – Type of Advertising cost: Agency Compensation, Delivery, Production
• Calculation Methods – The Calculation Method used for the custom cost.
• Default – The default rate that will automatically pull in when cost is selected.
• Overage Buffer – Specific to Delivery Costs, it is the default percentage desired.
• Created Date and Timestamp
• Created By
• Currency – This sets the default currency for this cost

Sort and Filter the Custom Cost Columns Table

You can sort and/or filter the Custom Cost Columns Table in the Cost Columns Tab. Here’s How:

1. Sort by Attribution Header
2. Filter by Status and Cost Types

Sort by Attribution Header

Here’s how to sort by attribution:

1. Click on the Header name of column you’d like to sort by.

Filter by Users and Status

Here’s how to filter by Status and Cost Types:

1. Click on the All Status
2. Select Active or Inactive
3. Click Apply.
4. Click on the All Cost Types
5. Select to filter by Cost Type.
6. Click Apply.

Search the Cost Columns Table

In addition to sorting and filtering, you can also search for a specific cost using the search bar provided. The list of costs will be narrowed by keywords entered.

1. Type in the Search Bar (the full or partial) Cost Name.

Add Agency Compensation, Delivery and Production Costs

Here is how to add a new advertising cost for your organization:

1. Click on Add New Cost
2. Enter a Descriptive Name in the Name
3. Select the Type of Cost that is represented.
4. Select the Calculation Method this Cost should be.
5. Select the Currency for this Cost.
6. Optional: Enter a Default Rate in the Default field to automatically pull in when Cost is selected.
7. If Delivery Type, Optional: Enter the default percentage in Overage Buffer

Update Costs

Once a cost has been added, you can update any existing costs as you may find the need to edit an advertising cost whether it be a rename or change in the default values.

Here’s how to update a cost:

1. In the Cost Name column, click on the Name of the Cost you want to Update.
2. Update the Editable Fields you want to edit.
3. Click Save.

Reactivate Costs

Advertising Costs that have been previously deactivated can be reactivated.

Here’s how to reactivate an advertising cost:

1. Use the checkbox to select which Cost(s) to reactivate.
2. Click on the Activate

Deactivate Costs

Advertising Costs that are no longer in use but have historical campaigns tied to them should be deactivated. Deactivating a cost will restrict it from being used as an option in future campaigns.

Here’s how to deactivate an advertising cost:

1. Use the checkbox to select which Cost(s) to deactivate.
2. Click on the Deactivate

                                                                      

Delete Costs

Here’s how to delete an advertising cost:

1. Use the checkbox to select which Cost(s) to delete.
2. Click on the Delete button.

 

Next Steps:

• Set Advertiser Default Production Costs 
• Set Advertiser Default Agency Compensation 

• Set Advertiser Default Delivery Costs

• Set Campaign Default Production Costs 
• Set Campaign Default Agency Compensation 
• Set Campaign Default Delivery Costs 
• Manage Placement Costs